Samsung Electronics today announced that Samsung TV Plus, its leading free ad-supported streaming TV (FAST) service, will live stream the 2024 MAMA AWARDS, one of the world’s premier K-pop events. The MAMA AWARDS will be available to fans around the world through Samsung TV Plus’s exclusive K-pop channel, launched earlier this month, marking a major milestone in Samsung’s expansion of global streaming offerings.
 
The event will take place at the Dolby Theatre in Los Angeles on November 21 and at Kyocera Dome Osaka from November 22-23 local time. Samsung TV Plus will air all three days of the awards ceremony.
 
“Through strategic partnerships, we’re expanding Samsung TV Plus’s role as a key platform for bringing diverse, high-quality content to audiences worldwide,” said Yonghoon Choi, Executive Vice President of the Visual Display Business at Samsung Electronics. “We’re committed to making Samsung TV Plus a global gateway for premium entertainment, delivering unique local and international content that resonates with viewers everywhere.”
 
 
Expanding K-Pop Access Through Samsung TV Plus’s New Exclusive Channel

 
Launched on November 6, “K-POP by CJ ENM” — available exclusively on Samsung TV Plus — brings a rich selection of K-pop content to audiences across North America, Europe and Latin America.1 This new channel offers a diverse mix of performances, music videos, artist interviews and behind-the-scenes footage — including exclusive programming from CJ ENM’s Studio CHOOM, which showcases iconic K-artist choreography up close and in a minimalist setting.
 
With popular artists like TOMORROW X TOGETHER, aespa, ENHYPEN, Anderson .Paak and J.Y. Park — as well as the genre’s most-watched videos — the K-pop channel establishes Samsung TV Plus as a global leader in streaming K-content and connecting fans worldwide with top K-pop performances.
 
 
Celebrating a Decade of Streaming Innovation With Samsung TV Plus
As Samsung TV Plus celebrates its 10th anniversary, it has grown into a powerful force in streaming, with more than 88 million active users2 on Samsung smart TVs powered by Tizen OS. With the recent addition of over 4,000 hours of Korean content in the U.S., Samsung TV Plus has also solidified itself as a leading destination for K-content enthusiasts across the globe.
 
Through exclusive content partnerships and the inclusion of high-quality K-content like the MAMA AWARDS, Samsung TV Plus continues to deliver unique entertainment experiences to global audiences and set a new standard in free streaming.
 
 
1 The K-POP by CJ ENM channel is available exclusively on Samsung TV Plus in the U.S., Canada, UK, France, Germany, Italy, Spain, Brazil and Mexico
2 As of September, there are more than 88 million active users on Samsung smart TVs powered by Tizen OS.
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Samsung Electronics today announced the installation of its Outdoor LED Signage XHB Series (P8) at the flagship location of Shinsegae Department Store in Seoul, South Korea. Unveiled during the “2024 Lights Up SEOUL, KOREA” event today, the installation is set to establish Myeongdong Square in Seoul as Korea’s new premier landmark, featuring a stunning media lighting display that illuminates the heart of Seoul’s iconic shopping district.
 
“Our LED displays present unlimited possibilities for places like Myeongdong to bear new elements of cultural significance,” said Hoon Chung, Executive Vice President of the Visual Display Business at Samsung Electronics. “This installation gives us an opportunity to showcase in the biggest way possible that our outdoor digital displays are built to engage, built to deliver impactful content, and built to last.”
 
Located within the Myeongdong Special Tourist Zone Area, Shinsegae Department Store is uniquely positioned as a free outdoor advertising zone that enables creative and expansive installations. Samsung’s massive outdoor LED signage featuring an anamorphic 8K display, wraps around the entire outer wall of the building, measuring 71.8 meters in width and 17.9 meters in height — equivalent in size to three basketball courts.
 

 
Spanning a total area of 1,285 square meters, the display is designed for resilience in harsh weather, featuring an IP66 rating for dust and water resistance, and UL 48 and UL 746C certifications1 for year-round durability. The installation is engineered for high visibility and vibrant color accuracy, with support for HDR10+ technology to deliver sharp contrast and rich visuals. With a max brightness of 8,000 nits,2 the display ensures exceptional clarity even in direct sunlight. Its high refresh rate of 7,680Hz minimizes flicker and the moiré effect,3 ensuring a stable display that remains visually crisp, even through camera lenses.
 
Samsung’s track record of success with digital signage spans prominent venues worldwide. In South Korea, Samsung provided the country’s largest ever high-definition LED signage to Coex SM Town, while transformative installations at New York’s Citi Field and Houston’s Minute Maid Park set new standards for in-stadium displays. At Citi Field, Samsung installed the largest scoreboard in professional baseball, featuring over 29,800 square feet of LED screens that immerse fans in the action from every angle. Similarly, at Minute Maid Park, Samsung’s high-definition LED technology redefined the fan experience with massive outdoor displays and a dynamic new main scoreboard, all designed to enhance the excitement of the game.
 

 
In Myeongdong, the new installation will not only host engaging advertisements and dynamic video content, but also transform into a breathtaking annual Christmas media façade, creating a festive atmosphere for visitors.
 
“Shinsegae’s media façade, beloved by global customers for the past 10 years, has now been recreated as Shinsegae Square. This transformation paves the way for it to become an iconic landmark of Seoul, making it not only a must-visit attraction but also a central hub for K-culture. We are excited to partner with Samsung to bring our customers unique experiences that blend heritage and digital technology,” Shinsegae spokesperson said.
 
Samsung’s Outdoor LED Signage is renowned for exceptional performance in demanding environments, evidenced by award-winning deployments at iconic venues such as Inglewood, California’s SoFi Stadium, which boasts the world’s largest LED videoboard ever built for sports, and the Formula 1 Las Vegas Grand Prix, where Samsung installed a 481-foot-long rooftop LED display in the shape of the F1 logo. As Myeongdong evolves into a global tourism destination, Samsung continues to lead with solutions that inspire and engage.
 
 
 
1 UL 48 and UL 746C certifications, issued by Underwriters Laboratories (UL), verify compliance with safety standards for electric signs and durability of materials in outdoor environments, including UV and weather resistance.
2 Maximum brightness measured post-calibration; actual values may vary with conditions.
3 The moiré effect is an undesirable visual phenomenon that occurs when repetitive patterns, such as lines, are captured in photographs.
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Samsung Wallet is introducing a new feature called "Generic Card" for partners who cannot use other card types to fulfill their business requirements. This provides flexibility to modify various field labels for the card, according to the partners’ business needs.
Other cards, such as boarding passes and coupons serve a specific purpose, and their field labels cannot be modified. However, with a generic card, the label can be modified so it can be used for multiple purposes.
In this article, you learn how to modify a generic card to use it as an insurance card. We will explain the details specification with example of the generic card. At the end of the article a guide will be provided to implement this card for your reference, to help you modify your generic card according to your needs.
Card setup
Before you begin creating a new card template, log in to the Samsung Wallet Partner site and create a generic card.
Log in to the Samsung Wallet Partner site. Go to the Wallet Cards and then Create Wallet Card. For more details about creating a card, check the Manage Wallet Cards documentation. Select Generic Card from the available card templates. Modify the card information. When you have finished editing card information, launch the card to complete card setup. For more information on how to launch the card, see Launch Wallet Cards.
Template editor
Use the template editor to modify the card template.

From the "CardArt" view, you can modify the card color, set a background image or change the logo image properties. From the "Enlarge" view, you can modify the {{text1}} and {{text2}} labels. However, only the label itself can be changed in the Template Editor. To set the label value, you need to update the JSON file. From the "Detail" view, you can modify the "TextGroup" and "AppLink" properties. Modify the text label according to your needs. It is also possible to add new text fields, with a maximum of 12 text fields allowed. After every modification, click Save. Finally, apply all changes by clicking Apply. If you want to preview your changes, just click Preview.
Add to Samsung Wallet
Now that the card has been created in the site, it is ready to be distributed to fulfill your business needs.
Implement the "Add to Samsung Wallet" functionality to the platform where you are planning to distribute the cards. When users click "Add to Samsung Wallet," the card is added to the Wallet application on the user’s Galaxy device. This functionality can be added through the application/mobile web, MMS, or email. Additionally, you can use a QR code on a computer web browser and KIOSK. Samsung provides a Codelab guide for developers so that they can easily understand the implementation. For additional information on the Codelab guide, read Utilize the Add to Samsung Wallet service for digital cards. Further details can also be found in the Implementing ATW button documentation. Card specifications
To complete the "Add to Samsung Wallet" button implementation, you must generate the Card Data token and create a final URL. For more information, see Add to Samsung Wallet. Let’s start by reviewing the generic card specifications to generate the Card Data token. The generic card follows the specifications below. For more information on them, see the Generic Card section.
Name
Description
Title
The main title of the generic card. In the sample card, the title is "Card Title." In the image below, the title is "Insurance Identification Card."

Subtitle
The subtitle of the generic card. In the sample card, it is "Card Subtitle".
providerName
Use this field to set the card provider name. For more information, check the Card JSON Example below. However, the provider name depends on your card type and should be modified accordingly.
eventId
Enter an ID as an event identifier. In case your card is prepaid, for example a gift card, or if you have vouchers to events, such as concerts, it is possible to define an event ID. For instance: "event-001".
groupingId
Enter an identifier to group related cards.
startDate
Enter the starting date and the epoch timestamp in milliseconds.
startDate.relativeNotiTime
Enter the amount of time within which you want to provide a notification to the user. The notification time is the relative time from the startDate. The value can be up to 2880 milliseconds.
endDate
Enter the end date and the epoch timestamp in milliseconds.
endDate.relativeNotiTime
Enter the amount of time within which you want to provide a notification to the user. The notification time is the relative time from the endDate. The value can be up to 2880 milliseconds.
logoImage
Set the logo image URL. The file size must not exceed 256 KB. Also this image can be set from the Template Editor.

logoImage.darkUrl
Set the logo image URL for the dark mode. The file size must not exceed 256 KB.
logoImage.lightUrl
Set the logo image URL for the light mode. The file size must not exceed 256 KB.
bgImage
Set the background image URL. The file size must not exceed 512 KB.
text{i}
Set the label-text value that should be displayed for each field containing the details of your card. The label is defined in the Template Editor, shown in the image below.


To set the value of the label, update the JSON file.

image{i}
Enter the image URL, such as: "https://www.samsung.com/images/image1.png". This URL is just an example, you must update it according to your needs. This field only works in Generic Card Type3. We have used a Type1 card in the example. So this field in the example JSON has no effect on the card. You can find all three card type sample UIs here.
image{i}.lightUrl
Enter the image URL in light mode, such as: "https://www.samsung.com/images/light.png". This URL is just an example, you must update it according to your needs.
image{i}.darkUrl
Enter the image URL in dark mode, such as: "https://www.samsung.com/images/dark.png". This URL is just an example, you must update it according to your needs.
serial{i}
Set the serial for barcode or QR code.
serial{i}.serialType
Serial presentation type. For more information on the Presentation Types (serialType), see References.
serial{i}.ptFormat
Set the presentation format. For more details on the presentation formats (ptFormat), see References.
serial{i}.ptSubFormat
Set the presentation subformat here. For more details on the barcode formats (ptSubFormat), see References.
serial{i}.errorCorrectionLevel
Set the error correction levels in this field. The amount of redundancy or error correction data included in the code varies. QR codes offer four levels of error correction: L, M, Q, and H. The QR field looks like the following in your card:
privacyModeYn
Set the user authentication if required. Set the value to "Y" or "N"
bgColor
Set the card art color.
fontColor
Set the card art font color.
noNetworkSupportYn
Set the value to "Y" to open the wallet card when under the "No network" status. Otherwise, set the value to "N"
noticeDesc
Set the the notice description here. See the image below of how it is added to card.

appLinkLogo
Add the application link logo URL in this field.
appLinkName
Add the application link name in this field.
appLinkData
Add the application link URL in this field.

locations
List of locations where the card will be used. This information can be used to provide location-based services. Samsung Wallet can use this information to show maps, names of places, and addresses. For more information on the locations field and JSON format, check References.

Card JSON example
In previous sections, you have learned about the card specifications. Next, let’s implement the generic card fields according to your needs. In this section, as the aim is to create an insurance card, you must use the fields accordingly.
Samsung provides a specifically formatted JSON structure. You need to configure the card data objects within the structure’s data array. For more details, see the Generic Card section.
{ "card": { "type": "generic", "subType": "others", "data": [ { "createdAt": 1709712961000, "updatedAt": 1709712961000, "language": "en ", "refId": "933533e1-9284-461c-905f-bc177526a8d1", "attributes": { "title": "Insurance Identification Card", "subtitle": "Insurance Card", "providerName": "Samsung Insurance Co.", "eventId": "1", "groupingId":"1", "startDate": 1731299205000, "startDate.relativeNotiTime": 500, "endDate": 1731320805000, "endDate.relativeNotiTime": 400, "logoImage": "https://us-cdn-gpp.stg.mcsvc.samsung.com/mcp25/resource/2023/12/20/55ea769f-d14d-4c47-94cc-50cade36cdd9.png", "logoImage.darkUrl": "https://us-cdn-gpp.stg.mcsvc.samsung.com/mcp25/resource/2023/12/20/55ea769f-d14d-4c47-94cc-50cade36cdd9.png", "logoImage.lightUrl": "https://us-cdn-gpp.stg.mcsvc.samsung.com/mcp25/resource/2023/12/20/55ea769f-d14d-4c47-94cc-50cade36cdd9.png", "bgImage": "", "text1": "1234567", "text2": "Samsung Insurance Co.", "text3": "Jaqueline M", "text4": "Samsung Motors 2014 Galaxy5", "text5": "11SAM23SUNG3T", "text6": "(031)000-1235", "image1": "https://us-cdn-gpp.mcsvc.samsung.com/mcp25/resource/2024/3/5/b9445e3f-2ef5-4d81-9fca-b7a8a7cd599f.png", "image1.darkUrl": "https://us-cdn-gpp.mcsvc.samsung.com/mcp25/resource/2024/3/5/b9445e3f-2ef5-4d81-9fca-b7a8a7cd599f.png", "image1.lightUrl": "https://us-cdn-gpp.mcsvc.samsung.com/mcp25/resource/2024/3/5/b9445e3f-2ef5-4d81-9fca-b7a8a7cd599f.png", "serial1.value": ">1180MM2241B7C 0000000000000298060000000000 0 090870907 ", "serial1.serialType": "QRCODE", "serial1.ptFormat": "QRCODE", "serial1.ptSubFormat": "QR_CODE", "serial1.errorCorrectionLevel": "M", "privacyModeYn": "Y", "bgColor": "#3396ff", "fontColor": "#FFFFFF", "noNetworkSupportYn": "N", "noticeDesc": "{\"count\":2,\"info\":[{\"title\":\"NOTICE1\",\"content\":[\"DESCRIPTION1\",\"DESCRIPTION2\"]},{\"title\":\"NOTICE2\",\"content\":[\"DESCRIPTION1\",\"DESCRIPTION2\"]}]}", "appLinkLogo": "https://www.samsung.com/logo.png", "appLinkData": "https://www.samsung.com/", "appLinkName": "Samsung Insurance Co.", "locations": "[{\"lat\": 37.2573276, \"lng\": 127.0528215, \"address\": \"Suwon\", \"name\": \"Digital City\"}]" } } ] } } Generic card testing with the "Add to Wallet" test tool
Now, you can test the generic card with the "Add to Wallet" test tool provided by Samsung. Just follow these steps:
Sign in to the Add to Wallet test tool. For more information, see the Samsung Wallet Test Tool. Enter the private key in the "Enter Partner Private Key" field. In this tool, you find all cards that you have created from the Samsung Wallet Partner site in the "Select Card" section. For more information, see the Samsung Wallet Partner site. Select the generic card that you have just created. Now select JSON from the Data field and modify the existing JSON data fields according to the card specification details. After modifying the JSON data fields, check if the JSON is valid. Finally, if the private key is valid, the "Add to Samsung Wallet" button becomes active at the bottom of the page. Then, just click Add to Samsung Wallet to finish adding the generic card. If you use the provided example JSON and add the card to the wallet, the card looks like the following:

Server integration
In this step, server configuration is needed because the generated JWT token expires after 30 seconds. Developers are advised to only generate this token after a user has clicked the "Add to Wallet" button. As you have already performed testing with the "Add to Wallet" test tool, you need to configure your server.
For more information on the implementation of both the "Add to Samsung Wallet" button and server-side logic, see Implementing "Add to Wallet" in an Android Application. This article explains how you can distribute your card with your Android application and how to generate the JWT token at runtime, after pressing the "Add to Samsung Wallet" button.
Conclusion
You have now learned the basics for how to set up a generic card and test it for your business needs. In case you have further questions, contact Samsung Developer Support.
Related resources
Utilize the Add to Samsung Wallet service for digital cards Introduce Loyalty Cards to Your Application with Samsung Wallet Implementing "Add to Wallet" in an Android Application Seamlessly Integrate "Add to Wallet" for Samsung Wallet View the full blog at its source

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Samsung Electronics today announced that its proprietary cryptography module, Samsung CryptoCore,1 has earned the prestigious FIPS 140-3 certification2 from the National Institute of Standards and Technology (NIST). This certification underscores Samsung’s commitment to providing industry-leading security and data protection for Smart TV users.
 
“As home entertainment systems become more connected, it becomes critical for technology companies to safeguard the personal data that enables the seamless connectivity enjoyed by so many,” said Yongjae Kim, Executive Vice President and Head of the R&D Team, Visual Display Business at Samsung Electronics. “By integrating the FIPS 140-3-certified CryptoCore into our Smart TVs, Samsung is taking our commitment to secure home entertainment a step further and ensuring that our users can freely experience the value of our products.”
 
Beginning in 2025, Samsung CryptoCore will be fully integrated into Tizen OS,3 Samsung’s Smart TV operating system, enhancing the security of key products such as TVs, monitors and digital signage. With Samsung CryptoCore embedded in Tizen OS, personal data linked to Samsung accounts will be securely encrypted, SmartThings authentication information will be protected from external hacking threats and content viewed on TVs will benefit from enhanced copyright protection.
 
Since 2015, Samsung has equipped its Smart TVs with Samsung Knox,4 a security platform that has earned Common Criteria (CC) certification5 for 10 consecutive years. But with its newly acquired FIPS 140-3 certification, Samsung has strengthened its defenses against hacking and data breaches even further, proactively protecting personal information with advanced encryption technology.
 
Recognized by governments in 10 countries,6 the FIPS 140-3 certification requires comprehensive testing of cryptographic modules to ensure their security, integrity and reliability. For users, this means Samsung Smart TVs offer cutting-edge protection against privacy breaches, allowing them to enjoy their content, connect smart devices and engage with IoT services securely and without concerns.
 


 
1 Samsung CryptoCore is a software library that encrypts and decrypts data during both transmission and storage.
2 Federal Information Processing Standard (FIPS) 140-3 covers the security requirements for cryptographic modules.
3 Tizen OS 9.0.
4 Samsung Knox provides privacy protection on its Smart TVs through features like Tizen OS Monitoring, Phishing Site Blocking and Knox Vault. Knox Vault is available only on the QN900D and QN800D models.
5 Common Criteria (CC) certification is a global security standard recognized by 31 countries for IT product integrity.
6 Recognized in the United States, Canada, UK, Germany, France, South Korea, Japan, Singapore, Australia and New Zealand.
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