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By Samsung Newsroom
Samsung Electronics today announced that it has retained its position as the world’s leading gaming monitor brand for the sixth consecutive year, according to the latest data from the International Data Corporation (IDC).
Based on total revenue, Samsung captured a leading 21.0% share of the global gaming monitor market in 2024,1 reaffirming its dominance in a fast-evolving, performance-driven industry. Samsung also ranked first in the global OLED monitor segment for the second year in a row, reaching a 34.6% market share just two years after launching its first OLED model.2
“Samsung’s momentum in the gaming display market reflects our relentless pursuit of innovation and deep understanding of what today’s gamers need,” said Hoon Chung, Executive Vice President of the Visual Display Business at Samsung Electronics. “From immersive 3D experiences to industry-leading OLED performance, we’re shaping the future of gaming.”
Samsung’s continued growth is fueled by its powerful Odyssey gaming monitor lineup, which sets the standard for immersive and high-performance gaming through a variety of models:
Odyssey 3D (G90XF model): A revolutionary 27” monitor that delivers immersive glasses-free 3D gaming, powered by eye-tracking and proprietary lenticular lens technology. With seamless 2D-to-3D video conversion via Reality Hub, a 165Hz refresh rate and an ultra-fast 1ms GTG response time, the monitor redefines interactivity and realism. Odyssey OLED G8 (G81SF model): A cutting-edge 27” or 32” 4K 240Hz OLED gaming monitor that delivers exceptional color accuracy and ultra-fast performance through advanced QD-OLED technology. It features the industry’s highest pixel density in its class, a 0.03ms GTG response time and Samsung OLED Safeguard+ to protect against burn-in. Odyssey OLED G6 (G60SF model): A 27” QHD QD-OLED monitor with an ultra-fast 500Hz refresh rate and a 0.03ms GTG response time — planned for launch in the second half of 2025. The Odyssey G6 extends Samsung’s leadership into the competitive gaming segment, bringing elite-level speed and responsiveness.
At the core of this next-generation lineup is Samsung’s proprietary Quantum Dot OLED technology, which enhances color accuracy, contrast and brightness across all viewing angles — making it the preferred choice for gamers seeking both stunning picture quality and elite performance. The performance of all three monitors is further enhanced by being NVIDIA G-SYNC Compatible and having support for AMD FreeSync Premium Pro,3 which reduce stuttering, choppiness and lag for the ultimate OLED gaming experience.
The Odyssey 3D and the Odyssey OLED G8 are available globally, and the Odyssey OLED G6 will be available globally in the second half of 2025.
For more information about Samsung’s gaming monitor lineup, please visit www.samsung.com/.
1 IDC Worldwide Gaming Tracker Q4 2024, Gaming monitor classification is based on IDC criteria: monitors with refresh rates over 144Hz (since Q2 2023) or over 100Hz (prior to Q2 2023). Rankings are based on value amount.
2 IDC Worldwide PC Monitor Tracker, Q4 2024 (Based on value amount, OLED Total).
3 NVIDIA G-Sync Compatible and AMD FreeSync Premium Pro support are currently available on the Odyssey 3D and the Odyssey OLED G8, and are planned for the Odyssey OLED G6 on its launch.
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By Samsung Newsroom
Samsung Electronics and Logitech celebrate five years of partnership in video conferencing, combining their industry-leading solutions to enhance workplace collaboration and productivity. The integration of Samsung high-definition displays with Logitech’s video conferencing solutions creates immersive, connected experiences ready to meet the needs of today’s employees.
▲ Samsung Electronics’ high-definition displays integrated with Logitech’s conference cameras, webcams and audio systems enable seamless collaboration for hybrid teams.
With the rise of flexible work environments, organizations require meeting spaces equipped with advanced video conferencing technology to enable seamless collaboration for distributed teams. Businesses can now leverage Samsung’s high-definition displays with Logitech’s conference cameras, webcams and audio systems to achieve crystal-clear video and sound, helping remote and in-person participants feel like they are in the same room. Samsung Interactive Displays also enable teams to connect, share ideas and whiteboard on a single screen. These meeting solutions make every participant feel equally engaged regardless of location.
▲ The Samsung Interactive Display is a powerhouse tool for team collaboration.
“Samsung and Logitech products empower teams to work better together,” said Sukhmani Mohta, Chief Marketing Officer, Display Division, Samsung Electronics America. “With purpose-built solutions that integrate effortlessly into today’s workplaces, we’re helping organizations to reimagine collaboration, spark creativity and achieve greater productivity. We are shaping the future of work by fostering deeper connections and creating fulfilling experiences for teams.”
▲ Samsung and Logitech solutions support dynamic and flexible workspaces for today’s employees.
Traditional workspaces are evolving into more dynamic and flexible environments. “Hot desking,” where employees can choose their workstation for a given day rather than having assigned desks, is supported by Samsung monitors that work seamlessly with Logi Dock Flex. This allows employees to quickly plug into any available desk and start working immediately. This streamlined experience minimizes technical challenges, reduces stress and promotes productivity in an adaptable workplace.
“Our partnership with Samsung is founded on shared values such as drive for innovation and focus on customer needs,” said Sudeep Trivedi, Head of Alliances and Go-to-Market, Logitech. “We collaborate to address challenges and anticipate the evolving needs of almost every industry. We’re eager to continue driving innovation, anticipating and fulfilling the needs of our customers in the years ahead.”
▲ Samsung and Logitech remain committed to building sustainable design into every product and empowering organizations to manage their energy consumption.
Samsung and Logitech also share a mutual commitment to building environmental sustainability into every product. Both companies have created solutions that automatically go into standby mode or turn off when not in use to help reduce energy consumption. Device management systems like Samsung SmartThings Pro offer remote control and monitoring of the performance and environmental impact of connected office technologies. Logitech’s ambitious climate strategy includes Design for Sustainability principles that have resulted in three out of four products using next-life, recycled plastics, 66% of products carbon labeled and 94% of the company’s electricity footprint coming from direct and indirect renewable electricity purchases.
▲ Samsung and Logitech help businesses to minimize technical challenges and promote productivity in adaptable workplaces.
At the Logitech Experience Center in San Jose, California, businesses can view Samsung and Logitech’s joint solutions in a realistic work environment. The collaborative space, which serves as both a fully functioning office for Logitech employees and a showroom for customers, demonstrates how these innovations can unlock new possibilities for modern workplaces.
To learn more about Samsung and Logitech’s immersive, integrated workplace solutions, read the full case study on their collaboration.
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By Samsung Newsroom
Samsung Electronics today announced that it has secured its position as the global leader in the TV market for the 19th consecutive year.
According to market research firm Omdia, Samsung achieved a 28.3% market share in the global TV market in 2024, maintaining the number one ranking it has held since 2006. This continued success is driven by the company’s commitment to premium and ultra-large screen innovation, as well as the introduction of cutting-edge, AI-powered TVs.
“Samsung’s 19-year reign as the global TV market leader has been made possible by the trust and support of our customers,” said Hun Lee, Executive Vice President of Visual Display Business at Samsung Electronics. “We will continue to shape the future of the TV industry with innovations like AI-powered TVs, delivering products and services that meaningfully enrich people’s lives.”
▲ Samsung Electronics secured its position as the global leader in the TV market for the 19th consecutive year (Source: Omdia , Feb-2024. Results are not an endorsement of Samsung)
Dominance in the Premium and Ultra-Large TV Segments
Samsung solidified its leadership in the high-end TV market, particularly in the premium ($2,500+) and ultra-large (75-inch and above) segments:
Premium ($2,500+) TVs – Samsung captured a 49.6% market share, accounting for nearly half of the global premium TV market. 75-inch and above – Samsung led the ultra-large category with a 28.7% market share.
QLED and OLED TV Success
Samsung also maintained its leadership in the QLED and OLED segments, reinforcing its dominance in the premium TV industry:
QLED TVs – With 8.34 million units sold, Samsung commanded a 46.8% market share, further strengthening its leadership in this category. The global QLED market also saw significant growth, surpassing 10% of total TV sales for the first time. OLED TVs – Samsung’s OLED sales reached 1.44 million units in 2024, securing a 27.3% market share. This marks a year-over-year (YoY) increase of 42% and 4.6% in unit sales and market share, respectively, reflecting strong consumer demand for Samsung’s OLED innovations.
Transforming Home Entertainment With AI and Art
At CES 2025, Samsung unveiled Vision AI, a breakthrough in AI-powered screens that extends beyond traditional entertainment. By analyzing user preferences, intent and habits, Vision AI delivers a seamlessly personalized viewing experience that shapes the future of smart home displays.
Samsung is also expanding its Samsung Art Store — originally available exclusively on The Frame — to Neo QLED and QLED models this year, providing more consumers with access to a personalized digital art experience.
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By Samsung Newsroom
Samsung Electronics cemented its position as the global leader of the commercial display market, defending marking the largest global share for 15 consecutive years.1
Having entered the commercial display market with a full B2B signage in 2008, Samsung continues to make history of digital signage with consistent technological innovation, differentiated solutions, and market leadership.
Samsung started by achieving first place in global market share of digital signage in 2009. Then in 2012, Samsung opened the LCD renaissance by introducing two transparent LCD models. In 2017, the world’s first cinema LED, Onyx, was unveiled, presenting a new standard for theater screens with unbelievable picture quality and infinite contrast ratio.
Over a decade and a half of “firsts” has led to myriad breakthroughs in digital signage. The world’s first modular display “The Wall,” introduced in 2018, has freely adjustable screen size and shape, expanding the scope of digital signage to various spaces, like art museums and department stores.
As demand for immersive content increased, Samsung created a new version of “The Wall” exclusively for virtual production studios in 2023. With ultimate picture quality, it overcomes the challenges of physical on-site sets and leads to a reduction in production time and cost. The Wall for Virtual Production continues to change the landscape of the content production with a top-tier customizable solution.
Here’s a look at the footsteps of Samsung Signage, which has been solidifying its #1 position globally for 15 consecutive years2 with innovative display technology.
1, 2 Omdia Q4 2023 Public Display Report; Based on sales volume. Note: consumer TVs are excluded.
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By Samsung Newsroom
Samsung Electronics has once again demonstrated its dominance in the global TV market, marking an unprecedented 18-year streak at the forefront of the industry.
Market research firm Omdia reported that Samsung has achieved a 30.1% share of the global TV market in 2023, reinforcing its status as the industry leader since 2006. This success is largely due to the company’s strategic focus on premium and large-screen TV categories, driven by its cutting-edge QLED and OLED models.
Since its launch in 2017, Samsung’s QLED TV lineup, including the latest Neo QLED models, has surpassed cumulative sales of 40 million units. In 2023 alone, the QLED lineup achieved sales of 8.31million units.
▲ Samsung is ranked No. 1 global TV brand for 18th consecutive year
Samsung asserted notable leadership in the premium TV sector – specifically for TVs over 75 inches and priced above $2,500. The company has recorded an impressive 60.5% market share in terms of sales for TVs priced over $2,500, while also maintaining a lead with 33.9% sales share for TVs over 75 inches. In addition, thanks to robust sales of 98-inch models, TVs over the 90 inches have maintained the lead with a 30.4% market share.
Building on its success in the ultra-large and high-end TV market, Samsung has also made significant strides in the OLED sector. The company’s OLED TV lineup recorded 1.01 million units sold in 2023, capturing a market share of 22.7%. With the expanded OLED lineup in 2024, Samsung’s market share in the OLED sector is projected to surge in 2024.
“We are proud to be recognized as the market leader in the global TV sector for 18 consecutive years, a testament to the enduring trust and loyalty our customers place in Samsung,” stated SW Yong, President and Head of Visual Display Business at Samsung Electronics. “We are deeply committed to advancing the industry, moving beyond exceptional picture quality to offer more meaningful and valuable experiences.”
At CES 2024, Samsung Electronics unveiled the groundbreaking NQ8 AI Gen3 processor, heralding the start of the AI Screen Era. The advancement in state-of-the-art chipsets and capabilities is set to redefine the smart TV domain, integrating sophisticated AI powered by Tizen OS to establish AI screens as center of the smart home innovation.
2024 is shaping up to be another year of significant innovation for Samsung. With advancements in processors and cutting-edge AI features, Samsung is on course to further transform home entertainment and set new benchmarks in the TV industry.
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