Samsung Newsroom

Samsung Electronics today announced that it has retained its position as the world’s leading gaming monitor brand for the sixth consecutive year, according to the latest data from the International Data Corporation (IDC). Based on total revenue, Samsung captured a leading 21.0% share of the global gaming monitor market in 2024,1 reaffirming its dominance in a fast-evolving, performance-driven industry. Samsung also ranked first in the global OLED monitor segment for the second year in a row, reaching a 34.6% market share just two years after launching its first OLED model.2 “Samsung’s momentum in the gaming display market reflects our relentless pursuit of innovation and deep understanding of what today’s gamers need,” said Hoon Chung, Executive Vice President of the Visual Display Business at Samsung Electronics. “From immersive 3D experiences to industry-leading OLED performance, we’re shaping the future of gaming.” Samsung’s continued growth is fueled by its powerful Odyssey gaming monitor lineup, which sets the standard for immersive and high-performance gaming through a variety of models: Odyssey 3D (G90XF model): A revolutionary 27” monitor that delivers immersive glasses-free 3D gaming, powered by eye-tracking and proprietary lenticular lens technology. With seamless 2D-to-3D video conversion via Reality Hub, a 165Hz refresh rate and an ultra-fast 1ms GTG response time, the monitor redefines interactivity and realism. Odyssey OLED G8 (G81SF model): A cutting-edge 27” or 32” 4K 240Hz OLED gaming monitor that delivers exceptional color accuracy and ultra-fast performance through advanced QD-OLED technology. It features the industry’s highest pixel density in its class, a 0.03ms GTG response time and Samsung OLED Safeguard+ to protect against burn-in. Odyssey OLED G6 (G60SF model): A 27” QHD QD-OLED monitor with an ultra-fast 500Hz refresh rate and a 0.03ms GTG response time — planned for launch in the second half of 2025. The Odyssey G6 extends Samsung’s leadership into the competitive gaming segment, bringing elite-level speed and responsiveness. At the core of this next-generation lineup is Samsung’s proprietary Quantum Dot OLED technology, which enhances color accuracy, contrast and brightness across all viewing angles — making it the preferred choice for gamers seeking both stunning picture quality and elite performance. The performance of all three monitors is further enhanced by being NVIDIA G-SYNC Compatible and having support for AMD FreeSync Premium Pro,3 which reduce stuttering, choppiness and lag for the ultimate OLED gaming experience. The Odyssey 3D and the Odyssey OLED G8 are available globally, and the Odyssey OLED G6 will be available globally in the second half of 2025. For more information about Samsung’s gaming monitor lineup, please visit www.samsung.com/. 1 IDC Worldwide Gaming Tracker Q4 2024, Gaming monitor classification is based on IDC criteria: monitors with refresh rates over 144Hz (since Q2 2023) or over 100Hz (prior to Q2 2023). Rankings are based on value amount. 2 IDC Worldwide PC Monitor Tracker, Q4 2024 (Based on value amount, OLED Total). 3 NVIDIA G-Sync Compatible and AMD FreeSync Premium Pro support are currently available on the Odyssey 3D and the Odyssey OLED G8, and are planned for the Odyssey OLED G6 on its launch. View the full article

The cinema industry is undergoing a profound transformation. As audiences increasingly seek premium and luxury experiences, theaters are evolving to deliver immersive, differentiated environments — and Samsung Electronics is at the forefront of this revolution. Raising the bar for cinema innovation, Samsung unveiled the latest model of Onyx (ICD) in March. The next generation of cinematic experiences will be defined by immersive visuals, improved comfort and a reliable viewing experience. In this article, Samsung Newsroom takes a closer look at the company’s vision for the future of cinema in terms of Visuals, Space and Consistency. ▲ Samsung Onyx was the center of attention at the company’s booth at CinemaCon 2025, the industry’s largest exhibition Visuals — An Out-of-This-World Screen Experience Immersion is at the heart of the cinematic experience — a setting designed to transport audiences into the world of the film. Only in an environment free from the everyday distractions such as constant calls, notifications and household chores can viewers fully engage with the story unfolding on the screen. A true cinematic experience faithfully delivers the filmmaker’s vision, presenting every detail, color and shadow exactly as intended. Onyx brings that vision to reality. ▲ Pixar’s Inside Out 2 shown on Samsung Onyx, demonstrating the display’s peak brightness and vibrant color accuracy Onyx, the world’s first cinema LED display certified1 by Digital Cinema Initiatives (DCI), delivers superior picture quality in 4K HDR resolution with vivid colors, deep blacks and infinite contrast. The clarity, precision and rich detail in each frame help give life to the narrative. Gone are the days of poor edge resolution and inconsistent brightness. ▲ Samsung Onyx enhances Pixar’s Lightyear (top) and Soul (bottom) with outstanding contrast, making dark scenes more vivid and immersive The Onyx screen can lend its brightness and clarity to applications other than movie screenings — live sports, concerts, gaming events and corporate presentations, for example. The ability to host alternative content empowers theaters to diversify their offerings and create new revenue streams without compromising the premium viewing experience. ▲ A live concert seen on Onyx, demonstrating the display’s color accuracy and sharp details Space — More Room for Comfort and Flexibility Comfort and spatial design are also key factors that set premium cinemas apart. Much like the distinction between economy and business class on an airplane, the seating experience can make or break a theater’s appeal. As theaters evolve into premium auditoriums, spacious, comfortable seating becomes essential. Onyx helps enable this transformation. Unlike traditional projectors which require separate projection rooms and large setups, Onyx’s cinema LED technology maximizes the available space in a theater. This allows cinemas to optimize their auditorium spaces and provides more flexibility to install specialized seating like larger recliners or dining tables. Furthermore, new Onyx (ICD) offers flexible scaling options, allowing screens to be customized to fit the dimension of each auditorium, ensuring the best use of space without sacrificing picture quality and comfort. ▲ Pixar’s Elio screened on Samsung Onyx featuring luxury seating for a premium cinema experience With Onyx, every seat in the theater offers a reliable high-quality visual experience — no edge distortion or resolution loss — ensuring that the entire audience is fully immersed in the story. The combination of optimized space, enhanced comfort and stunning visuals elevates the overall cinema experience. ▲ Samsung Onyx empowers theaters to deliver a premium cinema experience and luxury dining for customers. Consistency — Reliable Viewing Quality With Smarter Management Tools We go to the theater to be transported — to lose ourselves in the world of a story. But experiences in traditional projection-based theaters can deteriorate with picture quality that varies depending on the age and condition of the equipment. Samsung’s Cinema LED screen, on the other hand, features an ‘Auto Calibration Solution’ that automatically adjusts color consistency across each module, ensuring optimal picture quality — not just at installation, but every step of the way through ongoing maintenance. Onyx also offers the industry’s first and longest 10-year warranty for cinema LED,2 raising the bar for long-term reliability in cinema technology. ▲ Samsung Onyx, an out-of-this-world cinema LED display Since debuting the world’s first Cinema LED screen in 2017, Onyx has built strong partnerships with major global film studios, earning trust and recognition across the industry. As the leader in Cinema LED technology, Samsung is committed to pushing boundaries — so the magic of the movies is always seen exactly as it was meant to be. With Samsung Onyx, the future of premium cinema is brighter, clearer and more immersive than ever before. 1 Digital Cinema Initiatives (DCI) is a consortium of major film studios established to define specifications for an open architecture in digital cinema systems. 2 Based on internal research and publicly available information. Onyx includes a standard three-year warranty, with options to extend coverage up to 10 years. View the full article

The Galaxy Watch has a built-in accelerometer sensor that measures movement or acceleration forces in three dimensions (X,Y, and Z axes). This data is commonly used for tracking movement, detecting gestures, and enabling fitness-related features like sleep tracking, fall detection, step counting, running, and workout tracking. The accelerometer measures acceleration along three axes: X-axis: Side-to-side movement. Y-axis: Forward-and-backward movement. Z-axis: Up-and-down movement. Figure 1: Axis directions for the accelerometer sensor Acceleration is typically measured in meters per second squared (m/s²) or gravity units (g), where 1g = 9.81 m/s². This article describes how to read accelerometer sensor data from a Galaxy Watch running Wear OS powered by Samsung and also shows the conversion procedure for the raw data. Environment Setup Android Studio IDE is used for developing Wear OS applications. The examples in this article use Java, but Kotlin can also be used. Going forward, this article assumes you have already installed the latest Android Studio version on your PC. Read Accelerometer Data from Galaxy Watch To get accelerometer data, we need to use Android Sensor APIs from the SensorManager library. To retrieve accelerometer data from your Galaxy Watch: Create a new Wear OS project in Android Studio by selecting File > New Project > Wear OS > Empty Activity > Finish. Set the minimum SDK version to API 30 or higher. Add permission to access the sensor into the manifest file (AndroidManifest.xml): <uses-feature android:name="android.hardware.sensor.accelerometer" /> You do not need to manually set the runtime permission to access the accelerometer. This permission is granted by default. Design your preferred layout (.xml file) to show accelerometer data on the Galaxy Watch screen. This example uses three TextViews in a Constraint Layout to show the output of the three axes of the sensor. You can also check the result in the Logcat window in Android Studio. <TextView android:id="@+id/textViewX" android:layout_width="wrap_content" android:layout_height="wrap_content" android:layout_marginTop="8dp" android:text="X" app:layout_constraintEnd_toEndOf="parent" app:layout_constraintHorizontal_bias="0.207" app:layout_constraintStart_toStartOf="parent" app:layout_constraintTop_toBottomOf="@+id/textView2" /> For more detailed code, check the sample application. Use the SensorManager library and SensorEventListener to read accelerometer data. To implement them: Initialize the SensorManager library globally: private SensorManager sensorManager; To retrieve android.hardware.SensorManager for accessing sensors, you have to use getSystemService(). sensorManager = SensorManager.getSystemService(Context.SENSOR_SERVICE); As our target is the accelerometer sensor specifically, it is set as the default sensor here. It is recommended to always check the sensor availability before using it in the code. The procedure to do so is explained in this guide. To make the accelerometer the default sensor: Sensor sensor = sensorManager.getDefaultSensor(Sensor.TYPE_ACCELEROMETER); To get continuous data from your Galaxy Watch, you need to register a listener to notify you if there is new data. This is done using a SensorEeventListener in Android’s Sensor API. sensorManager.registerListener(listener, sensor, SensorManager.SENSOR_DELAY_NORMAL); The listener method onSensorChanged() is called whenever new data is available. The new data is processed in the listener. private SensorEventListener listener = new SensorEventListener() { @Override public void onSensorChanged(SensorEvent sensorEvent) { // for absolute values X = Math.abs(sensorEvent.values[0]); //0 -> X Axis 1-> Y Axis 2 -> Z Axis Y = Math.abs(sensorEvent.values[1]); Z = Math.abs(sensorEvent.values[2]); Log.e("--MainActivityTag--", "X: " + X + "\n" + "Y: " + Y + "\n" + "Z: " + Z); // do whatever you want to do with the data } @Override public void onAccuracyChanged(Sensor sensor, int i) { } }; Here, onAccuracyChanged(Sensor sensor, int i) is a part of the SensorEventListener interface. It is triggered when the accuracy of a sensor changes. However, for the accelerometer, it is called rarely, as the accelerometer data accuracy usually remains constant. Unregister the listener when the data collection is over. Otherwise, it can cause unusual battery consumption. Test the Code Sample You can check out the sample app (download it using the link below) and try it out on your Galaxy Watch 4 and later. AccelerometerDataExample.zip (332.2 KB) Run the sample project on your Galaxy Watch. You will see the following screen. Figure 2: Output of the sample project (accelerometer data on Galaxy Watch) Accelerometer Data Units and Conversion for Galaxy Watch In the application end, raw accelerometer data from Galaxy Watch is converted into meters per second squared (m/s²). Equation raw data * 9.80665 (gravity force) / 4096 (8g rescale) Example Assume, raw_x = raw data received from the sensor acc_x = accelerometer data in application end if raw_x = 100 acc_x = 100 * 9.80665 / 4096 After this, acc_x is received by the application, containing the Acceleration value in m/s². Convert the Data into G-Force Units The conversion from m/s² to g is: 1 / 9.80665 So 1 m/s² =0.10197g Information about the Accelerometer Sensor The accelerometer provides the 3 axis values separately. The sampling rate of the accelerometer is usually a multiple of 50 Hz, but 100 Hz is also supported. The range of the accelerometer is +- 8G. Sampling rate: #Maximum Delay: https://developer.android.com/reference/android/hardware/Sensor#getMaxDelay() // 160 msec #Minimum Delay: https://developer.android.com/reference/android/hardware/Sensor#getMinDelay() // 10 msec It is always recommended to read calibrated data to avoid unnecessary noise. To get the result in g-force units, you need to divide the accelerometer values by 4096 (along every axis). It is recommended to use a filter while reading any sensor data. Make sure to always unregister the listener and stop all the services after using. Failure to do so can cause excessive battery drain. There are some restrictions of using background services for Galaxy Watch. Conclusion For a Galaxy Watch running Wear OS powered by Samsung, accelerometer data is widely used in fitness tracking, fall detection, gesture recognition and motion analysis. Moreover, data conversion enables precise tracking for applications. In this article, we’ve seen one of the ways of reading accelerometer sensor data on a Galaxy Watch running Wear OS powered by Samsung. You can also read sensor data using the Samsung Health Sensor SDK. For more details on Samsung Health, check here. If you have any questions about or need help with the information in this article, you can reach out to us on the Samsung Developers Forum or contact us through Developer Support. View the full blog at its source

“One of the reasons Samsung focused on quantum dots is their exceptionally narrow peaks of the emission spectrum.” — Sanghyun Sohn, Samsung Electronics In 2023, the Nobel Prize in Chemistry was awarded for the discovery and synthesis of quantum dots. The Nobel Committee recognized the groundbreaking achievements of scientists in the field — noting that quantum dots have already made significant contributions to the display and medical industries, with broader applications expected in electronics, quantum communications and solar cells. Quantum dots — ultra-fine semiconductor particles — emit different colors of light depending on their size, producing exceptionally pure and vivid hues. Samsung Electronics, the world’s leading TV manufacturer, has embraced this cutting-edge material to enhance display performance. Samsung Newsroom sat down with Taeghwan Hyeon, a distinguished professor in the Department of Chemical and Biological Engineering at Seoul National University (SNU); Doh Chang Lee, a professor in the Department of Chemical and Biomolecular Engineering at the Korea Advanced Institute of Science and Technology (KAIST); and Sanghyun Sohn, Head of Advanced Display Lab, Visual Display (VD) Business at Samsung Electronics, to explore how quantum dots are ushering in a new era of display technology. Understanding the Band Gap Quantum Dots – The Smaller the Particle, the Larger the Band Gap Engineering Behind Quantum Dot Films Real QLED TVs Use Quantum Dots To Create Color Understanding the Band Gap “To understand quantum dots, one must first grasp the concept of the band gap.” — Taeghwan Hyeon, Seoul National University The movement of electrons causes electricity. Typically, the outermost electrons — known as valence electrons — are involved in this movement. The energy range where these electrons exist is called the valence band, while a higher, unoccupied energy range that can accept electrons is called the conduction band. An electron can absorb energy to jump from the valence band to the conduction band. When the excited electron releases that energy, it falls back into the valence band. The energy difference between these two bands — the amount of energy an electron must gain or lose to move between them — is known as the band gap. ▲ A comparison of energy band structures in insulators, semiconductors and conductors Insulators like rubber and glass have large band gaps, preventing electrons from moving freely between bands. In contrast, conductors like copper and silver have overlapping valence and conduction bands — allowing electrons to move freely for high electrical conductivity. Semiconductors have a band gap that falls between those of insulators and conductors — limiting conductivity under normal conditions but allowing electrical conduction or light emission when electrons are stimulated by heat, light or electricity. “To understand quantum dots, one must first grasp the concept of the band gap,” said Hyeon, emphasizing that a material’s energy band structure is crucial in determining its electrical properties. Quantum Dots – The Smaller the Particle, the Larger the Band Gap “As quantum dot particles become smaller, the wavelength of emitted light shifts from red to blue.” — Doh Chang Lee, Korea Advanced Institute of Science and Technology Quantum dots are nanoscale semiconductor crystals with unique electrical and optical properties. Measured in nanometers (nm) — or one-billionth of a meter — these particles are just a few thousandths the thickness of a human hair. When a semiconductor is reduced to the nanometer scale, its properties change significantly compared to its bulk state. In bulk states, particles are sufficiently large so the electrons in the semiconductor material can move freely without being constrained by their own wavelength. This allows energy levels — the states that particles occupy when absorbing or releasing energy — to form a continuous spectrum, like a long slide with a gentle slope. In quantum dots, electron movement is restricted because the particle size is smaller than the electron’s wavelength. ▲ Size determines the band gap in quantum dots Imagine scooping water (energy) from a large pot (bulk state) with a ladle (bandwidth corresponding to an electron’s wavelength). Using the ladle, one can adjust the amount of water in the pot freely from full to empty — this is the equivalent of continuous energy levels. However, when the pot shrinks to the size of a teacup — like a quantum dot — the ladle no longer fits. At that point, the cup can only be either full or empty. This illustrates the concept of quantized energy levels. “When semiconductor particles are reduced to the nanometer scale, their energy levels become quantized — they can only exist in discontinuous steps,” said Hyeon. “This effect is called ‘quantum confinement.’ And at this scale, the band gap can be controlled by adjusting particle size.” The number of molecules within the particle decreases as the size of the quantum dot decreases, resulting in weaker interactions of molecular orbitals. This strengthens the quantum confinement effect and increases the band gap.1 Because the band gap corresponds to the energy released through relaxation of an electron from the conduction band to the valence band, the color of the emitted light changes accordingly. “As particles become smaller, the wavelength of emitted light shifts from red to blue,” said Lee. “In other words, the size of the quantum dot nanocrystal determines its color.” Engineering Behind Quantum Dot Films “Quantum dot film is at the core of QLED TVs — a testament to Samsung’s deep technical expertise.” — Doh Chang Lee, Korea Advanced Institute of Science and Technology Quantum dots have attracted attention across a variety of fields, including solar cells, photocatalysis, medicine and quantum computing. However, the display industry was the first to successfully commercialize the technology. “One of the reasons Samsung focused on quantum dots is the exceptionally narrow peaks of their emission spectrum,” said Sohn. “Their narrow bandwidth and strong fluorescence make them ideal for accurately reproducing a wide spectrum of colors.” ▲ Quantum dots create ultra-pure red, green and blue (RGB) colors by controlling light at the nanoscale, producing narrow bandwidth and strong fluorescence. To leverage quantum dots effectively in display technology, materials and structures must maintain high performance over time, under harsh conditions. Samsung QLED achieves this through the use of a quantum dot film. “Accurate color reproduction in a display depends on how well the film utilizes the optical properties of quantum dots,” said Lee. “A quantum dot film must meet several key requirements for commercial use, such as efficient light conversion and translucence.” ▲ Sanghyun Sohn The quantum dot film used in Samsung QLED displays is produced by adding a quantum dot solution to a polymer base heated to a very high-temperature, spreading it into a thin layer and then curing it. While this may sound simple, the actual manufacturing process is highly complex. “It’s like trying to evenly mix cinnamon powder into sticky honey without making lumps — not an easy task,” said Sohn. “To evenly disperse quantum dots throughout the film, several factors such as materials, design and processing conditions must be carefully considered.” Despite these challenges, Samsung pushed the boundaries of the technology. To ensure long-term durability in its displays, the company developed proprietary polymer materials specifically optimized for quantum dots. “We’ve built extensive expertise in quantum dot technology by developing barrier films that block moisture and polymer materials capable of evenly dispersing quantum dots,” he added. “Through this, we not only achieved mass production but also reduced costs.” Thanks to this advanced process, Samsung’s quantum dot film delivers precise color expression and outstanding luminous efficiency — all backed by industry-leading durability. “Brightness is typically measured in nits, with one nit equivalent to the brightness of a single candle,” explained Sohn. “While conventional LEDs offer around 500 nits, our quantum dot displays can reach 2,000 nits or more — the equivalent of 2,000 candles — achieving a new level of image quality.” ▲ RGB gamut comparisons between visible light spectrum, sRGB and DCI-P3 in a CIE 1931 color space * CIE 1930: A widely used color system announced in 1931 by the Commission internationale de l’éclairage * sRGB (standard RGB): A color space created cooperatively by Microsoft and HP in 1996 for monitors and printers * DCI-P3 (Digital Cinema Initiatives – Protocol 3): A color space widely used for digital HDR content, defined by Digital Cinema Initiatives for digital projectors By leveraging quantum dots, Samsung has significantly enhanced both brightness and color expression — delivering a visual experience unlike anything seen before. In fact, Samsung QLED TVs achieve a color reproduction rate exceeding 90% of the DCI-P3 (Digital Cinema Initiatives – Protocol 3) color space, the benchmark for color accuracy in digital cinema. “Even if you have made quantum dots, you need to ensure long-term stability for them to be useful,” said Lee. “Samsung’s industry-leading indium phosphide (InP)-based quantum dot synthesis and film production technologies are testament to Samsung’s deep technical expertise.” Real QLED TVs Use Quantum Dots To Create Color “The legitimacy of a quantum dot TV lies in whether or not it leverages the quantum confinement effect.” — Taeghwan Hyeon, Seoul National University As interest in quantum dots grows across the industry, a variety of products have entered the market. Nonetheless, not all quantum dot-labeled TVs are equal — quantum dots must sufficiently contribute to actual image quality. ▲ Taeghwan Hyeon “The legitimacy of a quantum dot TV lies in whether or not it leverages the quantum confinement effect,” said Hyeon. “The first, fundamental requirement is to use quantum dots to create color.” “To be considered a true quantum dot TV, quantum dots must serve as either the core light-converting or primary light-emitting material,” said Lee. “For light-converting quantum dots, the display must contain an adequate amount of quantum dots to absorb and convert blue light emitted by the backlight unit.” ▲ Doh Chang Lee “Quantum dot film must contain a sufficient amount of quantum dots to perform effectively,” repeated Sohn, emphasizing the importance of quantum dot content. “Samsung QLED uses more than 3,000 parts per million (ppm) of quantum dot materials. 100% of the red and green colors are made through quantum dots.”  Samsung began developing quantum dot technology in 2001 and, in 2015, introduced the world’s first no-cadmium quantum dot TV — the SUHD TV. In 2017, the company launched its premium QLED lineup, further solidifying its leadership in the quantum dot display industry. In the second part of this interview series, Samsung Newsroom takes a closer look at how Samsung not only commercialized quantum dot display technology but also developed a cadmium-free quantum dot material — an innovation recognized by Nobel Prize-winning researchers in chemistry. 1 When a semiconductor material is in its bulk state, the band gap remains fixed at a value characteristic of the material and does not depend on particle size. View the full article

“Samsung’s QLED technology played a crucial role in bringing quantum dots to the level of recognition needed for the Nobel Prize in Chemistry.” — Taeghwan Hyeon, Seoul National University Quantum dots have been at the forefront of display innovation over the past decade, delivering some of the most accurate color reproduction among existing materials. In 2015, Samsung Electronics paved the way for the commercialization of quantum dots with the launch of SUHD TVs — a breakthrough that moved beyond the use of cadmium (Cd), a heavy metal traditionally utilized in quantum dot synthesis, by introducing the world’s first no-cadmium quantum dot technology. The academic world took notice. The successful commercialization of cadmium-free quantum dot TVs not only set a new direction for research and development but also played a pivotal role in the awarding of the 2023 Nobel Prize in Chemistry for the discovery and synthesis of quantum dots. Following Part 1, Samsung Newsroom uncovers how Samsung has contributed to academia through groundbreaking advances in material innovation. ▲ (From left) Taeghwan Hyeon, Doh Chang Lee and Sanghyun Sohn Why Cadmium Was the Starting Point for Quantum Dot Research “I was truly impressed that Samsung succeeded in commercializing a no-cadmium quantum dot display product.” — Taeghwan Hyeon, Seoul National University Quantum dots began attracting scientific interest in the 1980s when Aleksey Yekimov, former Chief Scientist at Nanocrystals Technology Inc., and Louis E. Brus, a professor emeritus in the Department of Chemistry at Columbia University, each published their researches on the quantum confinement effect and the size-dependent optical properties of quantum dots. Momentum accelerated in 1993 when Moungi Bawendi, a professor in the Department of Chemistry at the Massachusetts Institute of Technology (MIT), developed a reliable method for synthesizing quantum dots. In 2001, Taeghwan Hyeon, a distinguished professor in the Department of Chemical and Biological Engineering at Seoul National University (SNU), invented the “heat-up process” — a technique for producing uniform nanoparticles without the need for size-selective separation. In 2004, Hyeon published a scalable production method in the academic journal Nature Materials — a discovery widely regarded as a potential game changer in the industry. ▲ Taeghwan Hyeon However, these efforts did not immediately lead to commercialization. At the time, quantum dots relied heavily on cadmium(Cd) as a core material — a substance known to be harmful to humans and designated as a restricted material under the European Union’s Restriction of Hazardous Substances (RoHS) Directive. “Currently, the only materials capable of reliably producing quantum dots are cadmium selenide (CdSe) and indium phosphide (InP),” explained Hyeon. “Cadmium selenide, the conventional quantum dot material, is a compound of group II and group VI elements, while indium phosphide is formed from group III and group V elements. Synthesizing quantum dots from group II and VI elements is relatively straightforward, but combining group III and V elements is chemically much more complex.” ▲ A comparison of cadmium-based quantum dots with ionic bonds and indium-based quantum dots with covalent bonds Cadmium, an element with two valence electrons, forms strong ionic bonds1 with elements like selenium (Se), sulfur (S) and tellurium (Te) — each of which has six valence electrons. These combinations result in stable semiconductors, known as II–VI semiconductors, materials that have long been favored in research for their ability to produce high-quality nanocrystals even at relatively low temperatures. As a result, the use of cadmium in quantum dot synthesis was considered an academic standard for many years. In contrast, indium (In) — an alternative to cadmium with three valence electrons — forms covalent bonds2 with elements such as phosphorus (P), which has five valence electrons. Covalent bonds are generally less stable than ionic bonds and have a directional nature, increasing the likelihood of defects during nanocrystal synthesis. These characteristics have made indium a challenging material to work with in both research and mass production. “It is difficult to achieve high crystallinity in quantum dots made from indium phosphide,” Lee noted. “A complex and demanding synthesis process is required to meet the quality standards necessary for commercialization.” No Compromise – From Breakthrough to Mass Production “There is simply no room for compromise when it comes to consumer safety.” — Sanghyun Sohn, Samsung Electronics Samsung, however, took a different approach. “We had been researching and developing quantum dot technology since 2001,” said Sanghyun Sohn, Head of Advanced Display Lab, Visual Display (VD) Business at Samsung Electronics. “But early on, we determined that cadmium — which is harmful to the human body — was not suitable for commercialization. While regulations in some countries technically allow up to 100 parts per million (ppm) of cadmium in electronic products, Samsung adopted a zero-cadmium policy from the start. No cadmium, no compromise — that was our strategy. There is simply no room for compromise when it comes to consumer safety.” ▲ Sanghyun Sohn Samsung’s long-standing commitment to its principle of “No Compromise on Safety” came to the forefront in 2014 when the company successfully developed the world’s first no-cadmium quantum dot material. To ensure both durability and image quality, Samsung introduced a triple-layer protective coating technology that shields indium phosphide nanoparticles from external factors such as oxygen and light. The following year, Samsung launched the world’s first commercial SUHD TV with no-cadmium quantum dots — a paradigm shift in the display industry and the culmination of research efforts that began in the early 2000s. “Indium phosphide-based quantum dots are inherently unstable and more difficult to synthesize compared to their cadmium-based counterparts, initially achieving only about 80% of the performance of cadmium-based quantum dots,” said Sohn. “However, through an intensive development process at the Samsung Advanced Institute of Technology (SAIT), we successfully raised performance to 100% and ensured reliability for more than 10 years.” ▲ The three components of quantum dots Quantum dots found in Samsung QLEDs are composed of three key components — a core, where light is emitted; a shell, which protects the core and stabilizes its structure; and a ligand, a polymer coating that enhances oxidation stability outside the shell. The essence of quantum dot technology lies in the seamless integration of these three elements, an advanced industrial process that spans from material acquisition and synthesis to mass production and the filing of numerous patents. “None of the three components — core, shell or ligand can be overlooked,” added Lee. “Samsung’s technology for indium phosphide synthesis is outstanding.” “Developing a technology in the lab is a challenge in itself, but commercialization requires an entirely different level of effort to ensure product stability and consistent color quality,” said Hyeon. “I was truly impressed that Samsung succeeded in commercializing a no-cadmium quantum dot display product.” Setting the Quantum Dot Standard “Research trends in the academic community shifted noticeably before and after the release of Samsung’s quantum dot TVs.” — Doh Chang Lee, Korea Advanced Institute of Science and Technology The optical properties of quantum dots are being applied to a wide range of fields, including solar cells, medicine and quantum computing. However, the quantum dot display remains the most actively researched and widely commercialized application to date — with Samsung emerging as a pioneer. Building on years of foundational research and the introduction of its SUHD TVs, Samsung launched its QLED TVs in 2017 and set a new standard for premium displays. In 2022, the company pushed innovation further with the debut of QD-OLED TVs — the world’s first display to combine quantum dots with an OLED structure. ▲ A comparison of LCD, QLED and QD-OLED structures QD-OLED is a next-generation display technology that integrates quantum dots into the self-emissive structure of OLED. This approach enables faster response times, deeper blacks and higher contrast ratios. Samsung’s QD-OLED was awarded Display of the Year in 2023 by the Society for Information Display (SID), the world’s largest organization dedicated to display technologies. “Samsung has not only led the market with its indium phosphide-based quantum dot TVs but also remains the only company to have successfully integrated and commercialized quantum dots in OLEDs,” said Sohn. “By leveraging our leadership in quantum dot technology, we will continue to lead the future of display innovation.” ▲ Doh Chang Lee “Research trends in the academic community shifted noticeably before and after the release of Samsung’s quantum dot TVs,” said Doh Chang Lee, a professor in the Department of Chemical and Biomolecular Engineering at the Korea Advanced Institute of Science and Technology (KAIST). “Since its launch, discussions have increasingly focused on practical applications rather than the materials themselves, reflecting the potential for real-world implementation through display technologies.” “There have been many attempts to apply quantum dots in various fields including photocatalysis,” he added. “But these efforts remain in the early stages compared to their use in displays.” Hyeon also noted that the successful commercialization of Samsung’s quantum dot TVs helped pave the way for Bawendi, Brus and Yekimov to receive the 2023 Nobel Prize in Chemistry. “One of the most important criteria for the Nobel Prize is the extent to which a technology has contributed to humanity through commercialization,” he said. “Samsung’s QLED represents one of the most significant achievements in nanotechnology. Without its commercialization, it would have been difficult for quantum dots to earn Nobel recognition.” Samsung’s Vision for Tomorrow’s Displays Since the launch of its QLED TVs, Samsung has accelerated the growth of quantum dot technology in both industry and academia. When asked about the future of quantum dot displays, the experts shared their insights on what lies ahead. “As a next-generation technology, we are currently exploring self-emissive quantum dots,” said Sohn. “Until now, quantum dots have relied on external light source to express red and green. Going forward, we aim to develop quantum dots that emit light independently through electroluminescence — producing all three primary colors by injecting electrical energy. We are also working on the development of blue quantum dots.” “As electroluminescent materials make it possible to reduce the size of device components, we’ll be able to achieve the high resolution, efficiency and brightness required for virtual and augmented reality applications,” said Lee, predicting a major transformation in the future of displays. “A good display is one the viewer doesn’t even recognize as a display,” said Sohn. “The ultimate goal is to deliver an experience that feels indistinguishable from reality. As a leader in quantum dot display innovation, we will proudly continue to move forward.” With its continued leadership and bold technological vision, Samsung is shaping the future of displays and rewriting what’s possible with quantum dots.  1 An ionic bond is a chemical bond formed when electrons are transferred between atoms, creating ions that are held together by electrical attraction. 2 A covalent bond is a chemical bond in which two atoms share electrons. View the full article

▲ Samsung Onyx was the highlight of the company’s exhibition at CinemaCon 2025. Samsung Electronics reaffirmed its leadership as a pioneer in cinema LED technology at CinemaCon 2025, the ‘largest and most important gathering of movie theater owners from around the world,’ held in Las Vegas, Nevada from March 31 to April 3. At this event, Samsung unveiled the latest Samsung Onyx cinema LED screen with its unmatched picture quality, industry-leading reliability, and expanded scalability to meet the evolving needs of theaters worldwide. With nearly 6,000 industry professionals from more than 80 countries coming together to celebrate the moviegoing experience, CinemaCon is essential for companies that serve the cinema industry. Samsung invited industry professionals to its immersive booth to discover the latest in premium theater technology and watch films from leading studios. ▲ Attendees arriving at CinemaCon 2025 at Caesars Palace, Las Vegas; Inside Out 2 displayed on Samsung’s QMD supersized 105” signage Redefining Luxury Theater Experiences with Samsung Onyx At the booth, theater owners and industry leaders had a chance to experience films, including Elio (2025) on the new Samsung Onyx screen, showing attendees a cinematic experience that is unmatched with true black levels, infinite contrast ratio, and exceptional color accuracy. ▲ Pixar’s Elio screened on Samsung Onyx at CinemaCon 2025 The new Samsung Onyx screen supports frames up to 4K 120Hz1 to deliver ultra-smooth motion and razor-sharp quality that brings out more details on screens. Further, Onyx can reach peak brightness levels of 300 nits (86.7fL), six times brighter than traditional cinema standards, which means the brightest details on the screen remain visible to the audience.2 While traditional projectors often appear dim in larger theaters and struggle with washed-out colors in bright scenes, Samsung Onyx maintains exceptional brightness to reveal rich details in shadows, intense highlights and stunning color accuracy across the spectrum. “The color and vibrancy are very rich,” said Cynthia Lusk, Director of Creative Film Services and International Production at Pixar Studios. “On the Onyx display, there are details of the characters shown that I haven’t seen on a screen before.” ▲ A colorful scene from Pixar’s Inside Out 2 during a screening on Samsung Onyx at CinemaCon This year’s Onyx offers theater owners four standard sizes3 – 5 meters (16 feet), 10 meters (33 feet), 14 meters (46 feet), and 20 meters (66 feet) – with additional flexible scaling options to accommodate a variety of theater dimensions. Cannon Beach, a mixed use development blending lifestyle and adrenaline in Mesa, Arizona, will be the first location in the United States to introduce the latest generation of Samsung Onyx in its movie theater, LVL 11 Entertainment. ▲ Opening in Fall 2025, LVL 11 Entertainment at Cannon Beach will be the first cinema in the United States to introduce the latest generation of Samsung Onyx in an auditorium with a balcony, creating a unique viewing experience built around the Cinema LED screen. “We chose to partner with Samsung because its commitment to innovation and cutting-edge technology aligns perfectly with our vision for LVL 11 Entertainment. By premiering the Samsung Onyx Cinema LED Screen in Arizona, we will be offering an entirely new experience, not just a movie,” said Adam Saks, Chief Operating Officer, LVL 11 Entertainment. “Samsung’s ability to push the boundaries of entertainment technology ensures that LVL 11 at Cannon Beach remains at the forefront of the industry.” Digitizing In-Theater Movie Promotion with Color E-Paper ▲ Floor maps showcased on Samsung Color E-Paper displayed at the Samsung booth, demonstrating the screen’s paper-like display and slim depth. Outside the theater, Samsung introduced new digital signage to help theater owners transform the entire moviegoing experience. Samsung Color E-Paper is an ultra-low power, lightweight and slim display that can replace traditional analog and paper-based promotions while delivering the high visibility and functionality. A dedicated mobile app allows theater owners to seamlessly operate the display remotely, and schedule wake-up and sleep times. With Samsung VXT managing the content of Color E-Paper, updating is simplified as theaters change displays to promote the next upcoming blockbuster. Immersive Theater Lobbies with Cinematically Designed Signage ▲ Information about Elio(Pixar, 2025) displayed on Samsung’s QMD supersized 105” signage with a Samsung kiosk Samsung’s QMD series 105-inch supersized screen delivers a unique viewing experience, immersing moviegoers with a large screen before they step into the auditorium. Featuring a cinematic 21:9 ratio, the QMD is designed to captivate the audience, enhance brand visibility and enhance the overall theater environment. Transforming Menu Boards with Appetizing Visuals ▲ Samsung QMC signage displayed at CinemaCon, showcasing its vivid colors and dynamic content to captivate attendees before they enter the Onyx theater Samsung QMC signage will immediately draw movieogers upon arrival, showcasing one billion shades of color and allowing theaters to display their food and beverage offerings in a more engaging manner. The QMC’s slim profile enables theaters to optimize their space, seamlessly blending the display into any theater environment. ▲ CinemaCon 2025 official poster contest winners Samsung’s participation at CinemaCon underscores its pioneering excellence and continued legacy in cinema LED display. Industry experts, theater owners, and studios witnessed how Samsung is ushering in the future of cinematic innovation and leadership to build excitement for the future of films. 1 Based on the screen’s internal data bandwidth. Actual frame rates may vary depending on the connected IMB. 4K resolution support applies to Onyx’s four standard sizes. 2 Peak brightness supported when using DCI-HDR supported IMB. 3 All measurements in meters and feet refer to screen width, while all measurements in inches denote diagonal; The 10-meter Onyx screen is now available for order, with other models arriving in a phased rollout. View the full article

▲ Samsung Neo QLED 4K TV (QN85F) Samsung Electronics today announced that its smart TVs and monitors will now support Netflix shows and movies in HDR10+.1 With HDR10+, viewers can enjoy richer contrast, deeper colors and stunning visual depth, making their favorite Netflix titles more immersive than ever. “HDR10+ enhances the way we watch content, delivering deeper contrast and more vibrant colors for a truly cinematic experience,” said Taeyong Son, Executive Vice President of Visual Display Business at Samsung Electronics. “We are excited to bring this technology to Netflix’s 300 million plus members and will continue collaborating with various partners to expand HDR10+ support across our product lineup and the broader streaming ecosystem.” HDR10+ is a next-generation high dynamic range (HDR) technology pioneered by Samsung, designed to optimize picture quality scene by scene. By dynamically adjusting brightness and contrast levels, HDR10+ ensures that each frame is displayed with exceptional clarity and detail, staying true to the creator’s intent. With this integration, viewers can experience enhanced realism and depth across a growing library of HDR10+ content, making every scene feel more lifelike. HDR10+ content on Netflix will be accessible on 2025 Samsung Neo QLED, OLED and Lifestyle TVs — as well as 2025 and 2024 monitor models — with support for additional models in the future. This launch marks a significant step in expanding HDR10+ content, bringing enhanced picture quality to more viewers. In addition to Netflix, Samsung is actively working with a growing network of industry partners to further extend HDR10+ support. For more information on Samsung TV, please visit www.samsung.com. 1 Samsung co-established HDR10+ Technologies LLC in 2018 to provide a royalty-free, open dynamic metadata standard in the industry. View the full article

Samsung Electronics today announced the latest Onyx (ICD model) cinema LED screen at CinemaCon 2025, marking a new era for cinema display technology. Building on its legacy as a cinema LED pioneer, which began in 2017, Samsung is setting new standards with unmatched picture quality, industry-leading reliability and expanded screen scalability to meet the evolving needs of theaters worldwide. “The cinema industry is shifting its focus towards delivering a more immersive and visually captivating experience,” said Hoon Chung, Executive Vice President of Visual Display Business at Samsung Electronics. “With Onyx, Samsung delivers not only the highest-quality visuals but also the flexibility that allows theaters to redefine the movie-going experience and cater to evolving audience expectations.” Brighter, Bolder and More Immersive: The Future of Cinema Is Here As the world’s first DCI-certified1 cinema LED display, Samsung Onyx delivers an unparalleled cinematic experience with true black levels, infinite contrast ratio and exceptional color accuracy. The screen is capable of supporting frame rates up to 4K 120Hz,2 delivering ultra-smooth motion and razor-sharp details. Every auditorium has unique dimensions, and screen size requirements vary from theater to theater. To accommodate this, Onyx offers four standard sizes3 and additional flexible scaling options, allowing theaters to maximize their available space and present films in the largest possible format without compromising image quality: 5 meters (16ft) — Ideal for boutique and smaller-format theaters (Pixel pitch: 1.25mm) 10 meters (33ft) — The industry standard for premium cinemas (Pixel pitch: 2.5mm) 14 meters (46ft) — A versatile format that delivers an impressive, large-scale cinematic experience (Pixel pitch: 3.3mm) 20 meters (66ft) — A large-format solution for premium auditoriums (Pixel pitch: 5.0mm) Samsung Onyx cinema LED screens natively support both scope (2.39:1) and flat (1.85:1) aspect ratios, ensuring films are displayed in their intended formats without the need for additional adjustments. When scaling beyond standard sizes, Onyx maintains both aspect ratios while maximizing the screen size, allowing content to expand proportionally without distortion. Unlike traditional projectors, which can appear dim in larger theaters and struggle with washed-out colors in bright scenes, Onyx’s enhanced brightness ensures richer details in shadows, more intense highlights and superior color accuracy across the entire spectrum. Powered by Samsung’s HDR technology, Onyx reaches peak brightness levels of 300 nits (87.6fL) — six times brighter than conventional cinema standards — allowing even the brightest details to remain clear and visible.4 As a result, high-brightness scenes retain their full impact, rather than appearing washed out or overexposed. With its industry-leading brightness and precision, Onyx enables clear and vivid playback even in brightly lit environments, making it ideal for alternative content such as live sports, concerts, gaming events and corporate presentations. This allows theaters to deliver a premium viewing experience beyond traditional movie screenings. Built for Reliability and Seamless Integration Onyx is built for long-term performance, offering the industry’s first and longest 10-years warranty for cinema LED,5 setting a new benchmark for reliability in cinema display technology. This extended coverage helps reduce total cost of ownership and ensures a future-proof investment for theater owners. To maintain optimal picture quality, Samsung provides an auto calibration solution that enables theaters to easily calibrate their screens during installation and routine maintenance. Designed for seamless integration, Onyx is compatible with both Dolby and GDC media servers, making it easier for theaters to transition from traditional projection systems. Because of this, theater networks can enjoy seamless content playback and efficient management. Onyx is fully compatible with leading cinema audio solutions, including Dolby Atmos, Meyer Sound, QSC and custom-designed sound systems, providing theaters with the flexibility to customize their sound experience to meet their specific needs. For theaters using HARMAN’s JBL surround sound technology, Onyx also offers seamless integration to ensure optimized audio performance. A Proven Legacy With Global Recognition Samsung Onyx is one of the most widely adopted cinema LED screens in theaters worldwide — setting a new industry standard for premium cinema display technology. As it expands its presence, Onyx continues to showcase its unmatched reliability, versatility and ability to elevate the cinematic experience. One of the most recent installations is at Pathé Palace in Paris, where Onyx was selected to enhance the premium viewing experience in one of the world’s most visually stunning cinemas. “At Pathé, we are committed to delivering the highest-quality cinematic experience for our customers,” said Laure de Boissard, Managing Director, Pathé Cinéma France. “Samsung Onyx allows us to achieve stunning visuals with exceptional brightness and contrast, ensuring that every film is presented exactly as intended.” Samsung Onyx is redefining how movies are experienced through its collaboration with the film industry as well. One such example was Samsung partnering with Pixar Animation Studios to master films like “Elemental,” “Inside Out 2,” and this summer’s “Elio” in HDR for Onyx, which led to the films being shown with exceptional brightness, contrast and color accuracy. Through close collaboration with filmmakers, Onyx continues to push the boundaries of display technology, ensuring that creative visions are brought to life with unmatched precision and clarity. “At Pixar, we believe cinema can be a grand, shared experience — a place where stories feel larger than life and memories are made with friends. That’s why we’re driven to bring something truly new to the big screen with our pioneering HDR-1 theatrical releases,” said Dominic Glynn, Senior Scientist, Pixar Animation Studios. “In rising to meet this ambition, the ONYX screen technology delivers astonishing brightness, clarity and color — an image so clear and uniform it elevates every moment of the story. Even the casual moviegoer will feel the difference. It’s about creating that unforgettable ‘Wow!’ — the kind of experience that reminds us why cinema is, and always should be, special.” CinemaCon attendees can experience the next-generation Onyx firsthand at Samsung’s booth at Caesars Palace, where the company will showcase its latest advancements in cinema display technology. Running March 31-April 3 in Las Vegas, CinemaCon is the largest annual gathering for the motion picture theater industry, bringing together theater owners, filmmakers, studio executives and industry professionals from all over the world. For more details, visit samsung.com. 1 Digital Cinema Initiatives (DCI) is a consortium of major studios formed to establish specifications for an open architecture for digital cinema systems. 2 Based on the screen’s internal data bandwidth. Actual frame rates may vary depending on the connected IMB. 3 All measurements in meters and feet refer to screen width, while all measurements in inches denote diagonal; The 10-meter Onyx screen is now available for order, with other models arriving in a phased rollout. 4 Peak brightness supported when using DCI-HDR supported IMB. 5 Based on internal research and publicly available information. Onyx includes a standard three-year warranty, with options to extend coverage up to 10 years. View the full article

Samsung Electronics, the Official Art TV of Art Basel, delivered an immersive experience at Art Basel Hong Kong, the premier global art fair, from March 28-30. Attendees who visited Samsung’s ArtCube lounge discovered a new appreciation for artworks displayed on Samsung’s premium 2025 Smart TV lineup, including The Frame, MICRO LED and Neo QLED 8K. ▲ Artist Marc Dennis is standing inside the Samsung ArtCube, surrounded by his artworks. “Samsung continues to make digital art accessible to more people through our premium display lineup,” said Hun Lee, Executive Vice President of Samsung Electronics’ Visual Display Business. “As the leader in Art TVs and Official Visual Display partner of Art Basel, the world’s most prestigious art fair, we remain committed to bringing the Art Basel experience to a wider audience with the Samsung Art Store.” ▲ Visitors at the Samsung ArtCube enjoyed various artworks on MICRO LED. This year, Art Basel Hong Kong highlighted 240 galleries from 42 countries, with more than half of the artworks coming from Asia and the Asia-Pacific, showcasing the region’s dynamic cultural landscape. At the fair, Samsung hosted a dedicated ArtCube lounge under the concept, ‘Borderless: Dive into the Art,’ featuring specially curated art collections available in stunning 4K quality on the Samsung Art Store. Additionally, visitors were able to experience artworks by five contemporary artists, including Kunyong Lee, Aerosyn-lex Mestrovic, Saya Woolfalk, Marc Dennis and Jules de Balincount. ▲ Artist Jules de Balincourt is standing inside the Samsung ArtCube, surrounded by his artworks displayed on Samsung Art TVs. The ArtCube lounge featured five premium Samsung TVs, including The Frame, MICRO LED and Neo QLED 8K, delivering a breathtaking digital art experience. Upon stepping into the ArtCube lounge, visitors were welcomed by a display of artworks unfolding across the screens, creating an endlessly expanding and immersive artistic environment that unlocked a new appreciation of digital art. ▲ (From left) Hayley Romer, CGO at Art Basel converses with Daria Greene, Head of Content and Curation at Samsung. In addition to its dynamic lounge experience, Daria Greene, Head of Content and Curation at Samsung, hosted a series of panel discussions featuring influential voices from the contemporary art world. These sessions included: Bridging Worlds: How Technology is Transforming Art Appreciation & Accessibility This conversation with Hayley Romer, Chief Growth Officer at Art Basel, delved into how digital innovation redefined the way art was created, displayed and appreciated—making it more immersive and accessible to global audiences than ever before. Romer mentioned, “In partnership with Samsung, we are updating our artworks in the Samsung Art Store every quarter. It is a lot of fun to find and explore the lovely pieces chosen by Art Basel, as well as those from museums.” Blending Old & New: A Fireside Chat with Marc Dennis Renowned hyper-realistic painter Marc Dennis joined the discussion about his artistic practice of skillfully blending Old Master techniques with modern themes to craft art that was both timeless and provocative. “Unlike in traditional museums, Samsung Art TVs allow people to spend as much time as they want with artworks, which is important to me because my works are very detailed,” Dennis explained. ▲ Hyper-realistic artist Marc Dennis describes how the Samsung Neo QLED 8K showcases this artwork with meticulous distinction. Samsung recently launched a new Art Store collection featuring 23 curated artworks from Art Basel Hong Kong’s renowned galleries, made available on March 17, 2025. Global subscribers to the Art Store can now enjoy more than 3,000 pieces from world-leading museums and galleries, available on Samsung TVs including The Frame, MICRO LED, Neo QLED and QLED TVs. ▲ Samsung ArtCube displayed artworks created by artist Aerosyn-lex Mestrovic. For more information, visit www.samsung.com. View the full article

Are you a company looking to enhance your users' experience by allowing them to add digital content such as tickets, coupons, or boarding passes to Samsung Wallet? Or perhaps you're an online merchant interested in integrating Samsung Pay as a secure payment option for your customers? Look no further! The Samsung Wallet Partner Portal is the perfect solution for your needs. The Samsung Wallet Partner Portal is a dedicated platform designed for companies who wish to collaborate with Samsung Wallet. By becoming a partner, you'll gain access to a wide range of services and resources that will enable you to seamlessly integrate your digital content or payment systems with Samsung Wallet. How to Become a Partner To become a partner and start collaborating with Samsung Wallet, simply visit the Samsung Wallet Partner Portal and follow the onboarding process. Once registered, you'll gain access to the portal's features and resources, allowing you to start integrating your digital content. To help you better understand the partner portal onboarding process and usage, we've prepared a tutorial video for you: NoteThe tutorial video also has a helpful guide for online merchants interested in integrating secure Samsung Pay functionalities into their mobile app or website. Don't miss out on new business opportunities by joining the Samsung Wallet Partner Portal now! If you have any further questions, submit a support request or join the forum. For more information, please refer to the following resources: Samsung Wallet for Partner Samsung Pay for Partner View the full blog at its source

March 2025 New Revenue Share Model for Galaxy Store From May 15, 2025, Galaxy Store will introduce a new, developer-friendly revenue share model. Developers and publishers of paid games, applications, themes, and in-app items (both consumable and non-consumable) will earn 80% of the sales proceeds generated through the Galaxy Store, with Samsung retaining 20%. For subscriptions, the revenue share will be 85% for developers and 15% for Samsung. Get ready to boost your revenue potential with Galaxy Store! Visit the Samsung Developer Portal for more details on these exciting changes. Samsung Health Data SDK 1.0.0.b2 Has Been Released!The latest Samsung Health Data SDK release introduces new write capabilities for select Samsung Health data types. Previously, developers could only read or aggregate data using the SDK APIs. With this update, developers can now insert, edit, and delete data for specified data types*. We're excited to offer this opportunity to developers to access and utilize more Samsung Health data in their applications. *Data types supported: Body composition, blood glucose, blood pressure, heart rate, nutrition, water intake Learn More [MWC 2025] Explore AI-Powered Innovation in Mobile, Health, Home, and Networks with Samsung Samsung Electronics stole the spotlight at Mobile World Congress (MWC) 2025, held in Barcelona and opening on March 3 (local time.) Samsung showcased new AI-powered mobile experiences and next-generation network solutions centered around the Galaxy S25 series. Visitors experienced Galaxy's vision for the future, through a dedicated Galaxy S25 zone featuring AI, camera, and gaming experiences, as well as AI-customized healthcare and smart home solutions. Samsung also shared advancements in security, sustainability, and network innovation technologies. Discover more about the AI-driven mobile innovations and connected experiences unveiled at MWC 2025 at the Samsung Electronics Newsroom. Learn More Samsung Announces Official Rollout of One UI 7 Starting from April 7 Samsung Electronics will begin rolling out the new One UI 7 starting on April 7 for key models including the Galaxy S24 series, Galaxy Z Fold6 and Galaxy Z Flip6, and will gradually expand to more Galaxy smartphones and tablets. This update enhances the user experience with a new UI design and powerful Galaxy AI features. One UI 7 provides an intuitive UX and options for personalized settings. For added convenience, the Now Bar provides personalized, real-time updates directly on the lock screen. Additional AI features, including AI Select, Writing Assist, Audio Eraser, and Drawing Assist, have been added for a more intuitive experience. Adjusting preferences is now easier. Users can simply navigate to Settings, tap the magnifying glass icon, and say, “My eyes are feeling tired.” Recommended options like adjusting brightness or enabling Eye Comfort Shield instantly appear. The update rollout begins in Korea and will gradually expand to global markets. Learn more in the Samsung Electronics Newsroom. Learn More Samsung Electronics Unveils 6G White Paper and Outlines Direction for AI-Native and Sustainable Communication Samsung Electronics has published its second white paper on technology trends for the 6G era, titled “AI-Native & Sustainable Communication.” This white paper outlines directions for enhancing network quality by applying AI technology throughout the telecommunication system, and for creating a sustainable user experience through energy efficiency improvements and extended service coverage. It also covers emerging 6G services, including immersive extended reality (XR), digital twins, and massive communication, as well as the key attributes that will enable them. Samsung Electronics announced its continued commitment to leading global standardization and development efforts for the 6G era, while incorporating lessons learned from 5G commercialization and adapting to evolving market requirements. Learn more at the Samsung Electronics Newsroom. Learn More Philips Hue Uses New Developer Tools for WWST Certification SmartThings is excited to announce that Philips Hue has certified 155 lighting products as “Works with SmartThings!” As a leader in smart lighting, Philips Hue continues to expand consumer choices by introducing more connected lighting products, showcased directly in the SmartThings application and website. Leveraging tools like Certification by Similarity in the Developer Center, Philips Hue efficiently certified their entire product lineup. Read more Interested in certifying your products with SmartThings? Fill out this form to learn more and reach over 380 million users worldwide. Samsung Receives 58 Accolades at iF Design Awards 2025 Samsung Electronics is pleased to announce it has received a total of 58 awards at the International Forum (iF) Design Awards 2025, a prestigious German international design competition, including two Gold Awards. "Ballie," an AI companion robot for the home, and "BOJAGI," an advanced concept package design for small portable projectors, were presented with Gold Awards. The 58 awards span various design and product categories, including the Bespoke AI Laundry Combo, Galaxy Ring, Neo QLED 8K, UX/UI, and service design. Samsung Electronics announced its commitment to continuing to lead the customer experience with AI-driven innovation and sustainable design, striving to provide designs that harmonize with consumers’ evolving lifestyles and contribute to society and consumers lives. Learn More FaceMe: Robust Face Restoration with Personal Identification FaceMe from Samsung Research is a technology that restores high-quality facial images from low-quality sources while preserving identity consistency. It utilizes the CLIP image encoder and the ArcFace facial recognition module to extract identity features from a reference image, and uses them as a prompt for the diffusion model to enhance the restoration’s performance. The training is conducted in phases using ControlNet and ID encoder modules, and wavelet-based color correction is applied for a final, natural-looking restoration. FaceMe does not require additional training for personalized restoration. Using a variety of reference images, this is a new approach that overcomes limitations of existing face restoration technologies. Find out more about FaceMe and its proven identity consistency, restoration quality, and high speed in the Samsung Research blog. Learn More View the full blog at its source

Samsung Electronics today announced the availability of its newest Odyssey gaming monitors, as well as the ViewFinity S8. The 2025 Odyssey lineup includes the revolutionary Odyssey 3D, the stunning Odyssey OLED G8 — which features an industry-first 4K, 240Hz screen — and the ultrawide Odyssey G9. These monitors, which push the boundaries of immersion and excellence, have been meticulously designed to deliver excellence to modern gamers. “At Samsung, we are committed to delivering cutting-edge display technology that enhances the gaming experience,” said Hoon Chung, Executive Vice President of Visual Display Business at Samsung Electronics. “The new Odyssey monitors represent a significant leap forward in innovation, visual quality and performance, empowering gamers to fully immerse themselves and perform at their best.” Entering the World of 3D Gaming on the Odyssey 3D The new Odyssey 3D (G90XF model) 27” monitor introduces a groundbreaking 3D gaming experience that does not require dedicated glasses. Advanced eye-tracking technology and a proprietary lenticular lens deliver a natural-looking high-definition 3D image, accessible through the Reality Hub app,1 which makes the action jump out of the screen to bring new energy and immersion to games and video content. Samsung is actively collaborating with major game developers to make the most out of this 3D technology. These collaborations include: Nexon for The First Berserker: Khazan, launching on March 28 Neowiz for the critically acclaimed Lies of P. The company’s first downloadable content (DLC), Overture, is scheduled for release this summer. The partnering developers now have an unprecedented level of control over 3D effects, enabling them to bring their creative visions to life with precision. Samsung plans to continuously expand its partnerships with more global game studios. In addition to 3D gaming, the Odyssey 3D features AI video conversion, which can transform video content into 3D, breathing new life into nearly all content.2 Every scene of compatible content is analyzed and converted to 3D for consistent 3D effects with less eye strain. The Odyssey 3D also boasts impressive gaming performance. A 165Hz refresh rate and 1ms Gray-to-Gray (GtG) response time keep gaming responsive and smooth on its 4K screen, while AMD FreeSync Premium and NVIDIA G-SYNC Compatible reduce choppiness and screen lag, even during fast and complex gameplay. Edge Lighting takes 3D immersion to the next level by filling the gaming environment with lighting that adapts to games. It fills the space under the monitor with colors that synchronize with the screen’s lighting, enhancing the 3D screen and bringing game environments into real life. Odyssey OLED G8 Features Highest Pixel Density on a 27’’ Screen The unmatched picture quality of OLED gets a performance boost on the new Odyssey OLED G8(G81SF model). Available in 27” and 32” models, the 27” has 166 pixels-per-inch — the industry’s highest pixel density for a screen that size — and the industry’s first 4K monitor with a 240Hz refresh rate. Both sizes of the OLED G8 bring groundbreaking performance and visual quality together. The new 4K QD-OLED visuals deliver amazing details, with enhanced colors and contrast ratio from any viewing angle thanks to quantum dot technology. Boosted by VESA DisplayHDR TrueBlack 400, it delivers near-infinite contrast that makes vibrant colors pop, even at the high, typically 250nit brightness. Glare Free technology certified by Underwriters Laboratories (UL) allows the screen to produce less reflection, reducing distractions during use. The screen’s image is protected by Samsung OLED Safeguard+. The proprietary Dynamic Cooling System uses the industry-first Pulsating Heat Pipe to diffuse heat five times better than standard graphite sheets, without adjusting brightness. This protects the screen from burn-in, prolonging the life of the screen. The 240Hz refresh rate and .03ms GtG response time make the Odyssey OLED G8 a top performance gaming monitor, with fast and smooth screen movements. It supports AMD FreeSync Premium Pro and NVIDIA G-SYNC Compatible to prevent stuttering, tearing and jittering. These performance features combine to make gaming ultra smooth, responsive and immersive. The Odyssey OLED G8 also makes a stylish addition to any gaming setup. The slim metal design fits any aesthetic, while Core Lighting+ surrounds the user with lighting based on the screen. And it’s all easy to set up, thanks to the ergonomic stand. Odyssey G9 Allows More Gamers To Experience Curved Ultrawide Gaming The Odyssey G9 (G91F model) brings ultrawide gaming to more people with a simplified approach that does not sacrifice performance. Its 49’’ Dual QHD display features a 1000R curve, wrapping high-quality visuals and exciting gameplay around the user. A 144Hz refresh rate and 1ms response time keep gameplay responsive and quick, while AMD FreeSync Premium Pro allows the action to flow without tearing or stuttering. The VESA DisplayHDR 600 certification brings colors to vivid life with clarity, while HDR10+ GAMING enhances the screen with optimized brightness, contrast and color range for a dynamic picture. The Odyssey G9 also delivers exceptional multitasking ability, with Picture-by-Picture and Picture-in-Picture features. With these, two different devices can be viewed at the same time, with flexible size options available in Picture-in-Picture mode. The Odyssey G9 also helps users get to games faster with the Auto Source Switch+, which detects connected devices and automatically displays them when they are turned on. ViewFinity S8 Encapsulates Comfort and Efficiency In addition to the 2025 gaming monitors, Samsung is launching the 37” ViewFinity S8 (S80UD model), the largest 16:9 4K Samsung monitor to date. With a screen approximately 34% larger than the previous model, the ViewFinity S8 maximizes productivity and efficiency on its 4K screen. HDR10 and the ability to accurately portray 1 billion colors give professionals the tools to do their jobs effectively and efficiently. The ViewFinity S8 is designed for comfort and efficiency. Its ergonomic design is certified by TÜV Rheinland as an Ergonomic Workspace Display, and its Intelligent Eye Care is TÜV-certified for reducing strain on users’ eyes.3 Devices can be connected to use for work through a 90W USB-C connection, and multiple inputs can be controlled on the monitor with a keyboard, video and mouse (KVM) switch, making it easy to connect work and leisure devices to the multipurpose monitor. For more information, please visit here. Availability The new Odyssey 3D, Odyssey OLED G8 and Odyssey G9 are available for pre-order starting today. For more information, please visit here. 1 Reality Hub must be installed. The app can be downloaded from Samsung.com or Microsoft Store. Only the games that are specified in the Reality Hub can be transferred for 3D gaming. 2 To activate 3D conversion, Reality Hub must be running in the system tray and video must be in full screen. Some video players may not support 3D conversion. 3D conversion is not available for DRM content or when HDR mode is enabled. 3D conversion only supported with NVIDIA graphics cards. RTX 3080 or higher recommended. For optimal 3D performance, the following PC specifications are recommended: CPU: Intel i7 or higher, AMD Ryzen 7 1700X or higher. 3 Technischer Überwachungsverein (TÜV) Rheinland is one of the world’s leading testing service providers and tests, inspects and certifies technical systems and products. View the full article

“Technology has transformed the way people engage with art, making it more accessible through platforms like Samsung Art Store.” Angelle Siyang-Le, Director of Art Basel Hong Kong, is a seasoned art professional with a deep understanding of the Asian and global art markets. For over a decade, she has been instrumental in shaping and defining the fair’s vision by fostering connections with galleries, collectors, institutions and the broader arts ecosystem. Since her appointment as director in 2022, Art Basel Hong Kong has continued to evolve and grow — reflecting the vibrant art scene in Hong Kong and the Asia-Pacific region at large. Her passion for building community has been a driving force throughout her career in the arts, aligning perfectly with Art Basel’s mission to bring people together through meaningful and inspiring art experiences. Samsung Newsroom sat down with Siyang-Le to explore how Art Basel Hong Kong fosters creativity and collaboration through technology. ▲ Angelle Siyang-Le, Director of Art Basel Hong Kong (Image courtesy of Art Basel) Vision and Future of Art Basel Hong Kong Q: What is the vision behind Art Basel Hong Kong? Art Basel is dedicated to connecting and nurturing the global art ecosystem. Art Basel Hong Kong places a strong emphasis on the Asia-Pacific region, with over 50% of participating galleries coming from this area. We actively support the local art scene through collaborations with various institutions and cultural organizations. Each of our shows — in Hong Kong, Basel, Paris and Miami Beach — is uniquely shaped by its host city, an influence reflected in the gallery lineup, artwork and parallel programming developed in collaboration with local institutions. Q: What role does Hong Kong play in the Asian art market? Hong Kong serves as a pivotal gateway to the broader Asian art market. With its established auction houses, vibrant gallery scene and international collector base, the city remains a key hub for both Western and Asian art. As Asia’s leading art hub, Hong Kong continues to bridge art communities across the region and beyond. Q: How has Art Basel Hong Kong evolved over the years? Our fair has evolved alongside Hong Kong’s vibrant art scene, with both continuously inspiring and impacting each other. The city’s cultural landscape has expanded significantly during my time here — invigorated by a new generation of collectors, the opening of world-class institutions like M+ and the Hong Kong Palace Museum and a dynamic surge of commercial, non-profit and artist-run spaces. Internally, we have introduced numerous initiatives and programs as well. I am proud that Art Basel Hong Kong has become a cornerstone of the city’s arts community, with widespread recognition of the fair’s presence this month. ▲ Art Basel Hong Kong 2024 (Image courtesy of Art Basel) Samsung x Art Basel: Redefining Art Appreciation Q: As the official visual display partner for Art Basel, how is Samsung Electronics driving the integration of art into everyday life through Samsung Art Store? The global collaboration between Art Basel and Samsung presents an exciting opportunity to merge world-class art exhibitions with cutting-edge innovations. Technology has transformed the way people engage with art, making it more accessible through platforms like Samsung Art Store. Advancements in display technology enable viewers to experience art in new and immersive ways — bringing it into their daily lives and fostering deeper connections. ▲ The Samsung Art Store is home to 3,000+ works from world-renowned museums, galleries and artists. Subscribers can explore expertly curated masterpieces in stunning 4K resolution. While previously exclusive to The Frame and MICRO LED, the Samsung Art Store will soon be available on 2025 Samsung AI-powered Neo QLED and QLED TVs. Q: How do you see this partnership impacting the way people perceive and appreciate art? Technology-driven initiatives have the power to expand cultural exchange and inspire audiences worldwide. With The Frame, Samsung has already built strong partnerships with leading museums, institutions and artists — bridging diverse artistic practices and mediums. I believe that growing these collaborations will be crucial to further integrating technology into the art world and redefining how people experience and appreciate art in their homes. Q: What has your experience been like using The Frame in Art Mode? I had the opportunity to explore The Frame during Samsung’s activation at our Basel and Miami Beach shows last year, and I was truly impressed by how artwork is presented on the screen. I encourage visitors to experience The Frame in Art Mode and observe how various artistic techniques and textures are rendered digitally. While The Frame offers a stunning way to enjoy classic masterpieces, what excites me most is how Samsung Art Store enhances the experience by showcasing emerging artists and fresh artistic perspectives. ▲ A comparison of The Frame Pro’s TV Mode and Art Mode The Role of Technology in the Evolving Art World Q: How is technology influencing the presentation and consumption of contemporary art? Technology plays a crucial role in expanding the global reach of contemporary art and transforming how we experience and connect with it. Digital platforms have redefined accessibility, while AI and blockchain are revolutionizing how art is created, traded and authenticated. Last year at Art Basel Miami Beach, we introduced an AI-powered mobile app to make exploring the fair more intuitive and engaging. Our use of technology is all about enhancing the visitor experience — offering audiences fresh, innovative ways to discover new artwork, navigate the fair seamlessly and connect with galleries. Q: What changes have you noticed in the art world? Collector interests are shifting. There is a growing demand for emerging artists and increased recognition of local artists, whose presence in private collections is rising. Additionally, a generational shift is underway as younger collectors take on a more active role in shaping the market. ▲ “Enduring as the universe (天長地久, 2024)” by Ticko Liu displayed on The Frame Pro Q: What opportunities excite you most about Art Basel Hong Kong’s future? I’m excited to continue deepening collaborations within Hong Kong’s dynamic arts community and contributing to Asia’s art ecosystem. Strengthening regional and global connections not only enriches the fair but also fosters a broader dialogue around contemporary art. Through meaningful partnerships such as Art Basel’s collaboration with Samsung, we can continue to progress while staying true to our core mission — delivering world-class art fairs for our global community of galleries, artists, partners and collectors. This year, Art Basel Hong Kong will take place from March 28 to 30 at the Hong Kong Convention and Exhibition Centre. Visitors are invited to explore premier galleries from around the world and discover diverse artistic perspectives through modern and contemporary artwork. View the full article

Samsung is committed to advancing health research by collaborating with leading institutions worldwide. Through these partnerships, the company explores innovative technologies and new perspectives on wellness to drive transformational progress in health and wellness. As part of its Open Innovation Initiative, Samsung works with top universities and academic hospitals to build a digital health ecosystem. This initiative supports the development of next-generation digital health solutions that enhance healthcare, deepen our understanding of the mind-body connection, and maximize the wellness potential of personal devices. Its partnership with Brigham and Women’s Hospital focuses on understanding resilience and frailty to create more personalized health insights. While work with Tulane University School of Medicine, Samsung employs the Galaxy Watch’s BioActive sensor to track cardiovascular disease indicators. By leveraging its cutting-edge technology and vast data resources, Samsung enables researchers worldwide to gain deeper insights into key health pillars, including resilience and recovery, heart health, sleep, and the mind-body connection. By continuously innovating and collaborating with leading research institutions, Samsung aims to bridge the gap between technology and healthcare. Thought its advanced wearables, data-driven insights, and commitment to research, we are shaping the future of health and wellness, empowering individuals to take greater control of their wellbeing, while fueling the next generation of virtual, connected care. View the full blog at its source

Advancements in medical research and technology are transforming the pharmaceutical industry by accelerating drug development, enabling personalized medicine, and enhancing patient care through AI, big data, and advanced diagnostics. Samsung Health collects and analyzes valuable health data from users’ daily activities. Using sensors in Galaxy smartphones and wearables, it tracks fitness activities, sleep cycles, nutrition, and more. When combined, this data offers a comprehensive, data-driven view of an individual’s overall health. When studied in depth, these insights can serve as a crucial resource for researchers, helping them better understand health conditions and explore how pharmaceutical interventions can improve wellness. One key area of study is sleep disturbances, a common and disruptive symptom among menopausal women. However, the causes of these disturbances remain insufficiently understood, and existing sleep aids often prove ineffective. To bridge this knowledge gap, Samsung Health has partnered with Bayer to conduct an observational study on sleep disturbances in menopausal women. With access to one of the world’s largest collections of biometric data from wearable devices, Samsung is uniquely positioned to enhance research in women's health with real-world evidence. By analyzing sleep patterns, heart rate variability, and overall well-being, Samsung Health can help Bayer gain deeper insights into women's health, enabling the development of targeted and meaningful treatment options at various life stages. This research aims to expand treatment options and improve sleep solutions for those experiencing menopause-related sleep issues. Technology plays a vital role in advancing clinical studies and medical research by providing real-time data and analytics from everyday activities, ultimately shaping better health outcomes. View the full blog at its source